December 13, 2017 Old School Magazine 0Comment


Shazam Entertainment Ltd. is a British app development company founded in 1999. They created an app that can identify music, movies, advertising, and even television shows, based on a short sample played and using the microphone on the device.

Shazam uses a computer’s built-in microphone or smartphone to catch a brief sample of audio being played. Then, it creates an acoustic fingerprint based on the sample and compares it against the main database for a match. Shazam sends information about the artist, song title, and album back to the user, but obviously only if it finds a match.

Also, it’s possible for Shazam to show some relevant links to services like YouTube, iTunes, Spotify, or Groove Music. Shazam identification is created by the audio fingerprint based on a time-frequency graph called a spectrogram.

In 2013 Shazam was one of the top ten most popular apps in the world and the year after the Shazam app had been used on more than 500 million mobile devices and had more than 100 million monthly active users. Also, Shazam announced its technology has been used to identify 15 billion songs. In 2016, Shazam announced its mobile apps have been downloaded more than 1 billion times.

Shazam is part of Apple

The music identification app Shazam was purchased by Apple. The deal was confirmed on Monday by Apple.”We are thrilled that Shazam and its talented team will be joining Apple,” a spokesperson announced in a statement. “Shazam has consistently ranked as one of the most popular apps for iOS, since the launch of the App Store. Today, hundreds of millions of people around the world use Shazam, across multiple platforms.”

TechCrunch reports that a source close to the company placed the price tag at around $400 million. That’s less than the latest value, in 2015, which put it at around $1 billion. This is the latest music industry shakeup this week, after yesterday’s revelation about YouTube new music streaming service that will compete with Apple Music and Spotify.